The catalogue drives navigation
Product categories appear early and help specialists narrow down the relevant range quickly.
Case study · Industry and B2B transport
WFT Pneumatyka
A focused presentation of specialist services and products, designed to help business customers reach the right category and contact point quickly.
- B2B offer
- Catalogue
- Languages
Project context
Company website with a product catalogue
Project context
The specialist offer covers products, manufacturers and services for professional buyers. Fast access to information and a credible communication style were essential.
Goal
Organise a broad catalogue, present the company's expertise clearly and make it easier to enquire about a specific solution.
Solution
The offer is divided into logical categories, manufacturers and service areas. A strong hero, search and repeatable contact points shorten the path to the right information.
Project outcome
The project created a functional B2B website that combines a professional image with catalogue structure and supports technical enquiries.
Key decisions
A design shaped around the audience and the offer.
Scope of work
- Product catalogue structure
- B2B interface design
- Manufacturer and service presentation
- Search and contact forms
- Responsive and language versions
Brands and company expertise
Manufacturer presentation is connected with information about WFT's facilities and services.
Contact in the right context
Enquiry points appear next to offer content, so visitors do not need to return to the main navigation.
Project view
See how the solution works as a complete experience.
Next case study
Megran
A refreshed digital presence that organises a broad offer and creates a professional first impression for the brand.
View project
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